← Case Studies·New BusinessEdmonton, AB

How a brand-new physiotherapy clinic opened its doors to a steady stream of patients from day one.

Northside Physio · Edmonton, AB

Performance Highlights

Before

0 patients

Patient flow

After

Steady weekly

Patient flow

Before

None

Digital presence

After

Visible locally

Digital presence

Before

0

Reviews

After

0

Reviews in 90 days

SERVICES PROVIDED

Launch Strategy and Customer Journey Design
Local SEO
Google Business Profile
Google Ads
Online Booking Infrastructure
Reputation and Review System
Full Measurement Setup

BACKGROUND

Northside Physio was a brand-new physiotherapy clinic opened by an experienced practitioner in Edmonton who was excellent at the work — but starting from zero, with no patients, no reviews, and no digital presence.

🏆

PERFORMANCE HIGHLIGHTS

🏆
↑ After

Steady weekly

Patient flow

Patient flow

Steady weekly

Steady weekly
↑ After

Visible locally

Digital presence

Digital presence

Visible locally

Visible locally
↑ After

24

Reviews in 90 days

Reviews in 90 days

FebMarAprMayJunJul
24

THE CHALLENGE

Like most new businesses, they faced the hardest problem of all — opening to silence.

No history, no reputation built up, and no clear plan for how the first patients would actually find them.

WHAT WE FOUND

01

Significant local demand already existed — patients actively searching for physiotherapy in Edmonton — that the clinic had no visibility for.

02

There was no booking journey in place; even motivated patients had no frictionless path to book.

03

The clinic had no review or reputation infrastructure to build trust with new patients.

04

Without a measurement system from day one, there would be no way to know what was working.

WHAT WE BUILT

01

Launch Strategy

Before a single dollar was spent on ads, we mapped the full patient journey — from the moment someone searches for a physiotherapist nearby to the moment they walk through the door. Everything was built around that path.

02

Local Visibility

We built the local SEO and Google presence that put the clinic at the top of relevant local searches from day one. Patients who were already looking found the clinic immediately.

03

Booking Infrastructure

We built a frictionless online booking experience so a motivated patient could go from finding the clinic to having an appointment in under 60 seconds. No phone tag. No friction.

04

Review and Reputation Engine

We built the system that turned every new patient into a potential review. 24 genuine reviews in 90 days gave the clinic the social proof that makes a new business feel established.

THE RESULTS

Steady weekly

Patient flow

Visible locally

Digital presence

0

Reviews in 90 days

The clinic launched into a steady weekly flow of patients, built 24 genuine reviews in its first 90 days, and — most importantly — opened with a working, measurable system instead of crossing its fingers.

Clinic launched into a steady weekly patient flow from day one

24 genuine Google reviews in the first 90 days

Top 3 local Google ranking for physiotherapy searches in Edmonton

Online booking live

patients booking in under 60 seconds

Zero to fully operational digital presence in 6 weeks

In Their Words

"

I was terrified about where my first patients would come from. By the time we opened, that was the one thing I didn't have to worry about.

Founder, Northside Physio

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